The Context
Nguyen Coffee Supply is America's first specialty Vietnamese coffee company and proud champion of the resilient robusta bean. Founded with a mission to celebrate the rich heritage of Vietnamese coffee, Nguyen bridges the gap between tradition and innovation. We revamped the entire website, focusing on boosting the Average Order Value (AOV) and ramping up the revenue. Before getting started, we refreshed their brand identity and updated the color scheme, ensuring we nailed the essentials for an optimal UX and UI experience.
What we did
Conversion Rate Optimization (CRO)
Email design & development
"I could not have asked for better partners to bring our brand to life in a new website. The entire team was professional, kind and beyond talented. After the website launched, I continued to work with the team on other projects including redesigning our email flows. Any brand would be lucky to work with wollson!"
Sahra Nguyen, Founder & CEO @ Nguyen Coffee Supply
