We completed a full UX/UI redesign and development for the Wine by Lamborghini Shopify website. The main objective was to improve both conversions and the overall appearance of the site, bringing it in line with the brand's premium and luxurious image. The previous design did not have the high-end appeal needed for a brand of this caliber. Through careful design decisions and a refined development process, we turned the site into a visually appealing and conversion-optimized experience, reflecting the luxury of the Lamborghini brand.